What Not To Do (When Giving a Presentation):
While most of us know what we “should” be doing when it comes to giving presentations, we oftentimes forget what we should NOT be doing. I have realized over time that what we should vs. should not do are not inherently mutually exclusive. You can be doing everything that you are “supposed to” (i.e. following best practices), but simultaneously be making common errors that can limit the effectiveness of your delivery.
I’m as guilty as anyone when it comes to checking the boxes for everything that a strong presentation should have, but I’ve started to realize that by diagnosing errors that I am more inclined to make, many of the recommended strategies subsequently fall in line naturally.
To frame this as a metaphor, I’m talking about targeting the disease, not making the anecdote stronger. I’ve found that this starts with getting back to the basics and building from there. So, what are some of the more common pitfalls in presentation delivery? After vetting several resources I’ve consolidated a list of quick anecdotes that I have found to be helpful to keep in mind:
- Avoid reliance on slides. Slides are there to compliment your presentation and provide a framework, not the other way around.
- Overload: Less is more. Too much talking and/or too much text will easily disinterest any audience, no matter how rich the content.
- Avoid Apologies: If something goes wrong, there is a typo, you say something incorrectly, etc… JUST GO WITH IT. Odds are that no one else noticed and by drawing attention to it you are just calling out yourself (and your credibility).
- Avoid filler words: This is public speaking 101, it sounds easy and we’ve heard it thousands of times, but it is absolutely critical. Unfilled airtime between sentences and ideas is okay. Specifically avoid “um”, “so”, “right”, and “you know” are very common and very distracting!
- Going over your allotted time: Once you start to go long you begin to lose your audience. And once you even begin to lose your audience, it’s too late. This can cause the audience to miss your “big finish” and really tear down everything you’ve worked so hard to build.
While there are many more, these are just some of the most common problems that can hold you back from delivering the most effective presentation possible. We never get to a point where we are too advanced to worry about the basics. While one of these points are anything that you haven’t heard before, hopefully you will find some of these to be helpful reminders.
Helpful Resources:
http://www.inc.com/eric-v-holtzclaw/big-presentation-5-rookie-mistakes-to-avoid.html
https://www.youtube.com/watch?v=gNG0etmnwuk
http://blogs.hbr.org/2012/12/avoid-these-five-mistakes-in-y/