Masters of Storytelling

Master Storytellers are known to utilize the three I’s of Storytelling: Invitation, Imagination and Impact

Invite people to think outside of the box. Make them curious by asking them a question like “Do you want to make a change ____?”.

Use people’s imagination to paint a picture of a better tomorrow. Guide them to thinking about how this improved future will impact them more specifically.

People desire for impact. Everyone wants to see that their work has a meaning. Every so often during your presentation take a slight pause to see how your presentation is affecting the group.

 

Some more exact pointers for storytelling using the three I’s of storytelling include:

–       Don’t dump facts and numbers on your audience, be investigative of sorts and ask your audience

–       Do not jump from point to point without making sure your audience is absorbing your content

–       Practice timing, do not rush through your presentation

–       Think of certain images for your audience, say things like: “Imagine this…” or “Picture that…” People respond well to imagery.

–       Do not forget to keep a pulse on the people in the room to see how you are effecting them.

 

Anyone out there a good storyteller? Is there anything you consistently do that heightens your ability to tell a story?

The inspiration for this blog post:

http://magazines.toastmasters.org/display_article.php?id=1140160

One thought on “Masters of Storytelling”

  1. This was also one of my areas to improve. I think these tips are very helpful in terms of how to keep an audience engaged. I thought it was very clever how you used the tips at the end to envoke conversation, which is the key to making a story memorable.

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